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Donorfy announces Mailchimp integration

first_imgDonorfy announces Mailchimp integration Cloud-based CRM for fundraisers Donorfy has integrated with marketing and email automation tool Mailchimp.The move is designed to help fundraisers save time when using email to communicate with supporters.The Mailchimp integration is completely automated using the Mailchimp API, and is now available as a standard feature in Donorfy. Features of the integration include:Sync – provides a two-way flow of subscriber / constituent information between Donorfy and Mailchimp – no more file importsSegmentation – lets you use Donorfy tags in Mailchimp campaigns to provide targeted messages to each segmentSupporter Journeys – initiates automated supporter journey campaigns in Mailchimp following customisable trigger events in Donorfy, such as donor acquisition and volunteer sign up360-degree view – shows Mailchimp subscriber activity on Donorfy constituent profiles and timeline, and includes Mailchimp campaign analytics in Donorfy’s campaign analyticsDonorfy CEO Robin Fisk said:“This is a really exciting development for fundraisers who use Donorfy and Mailchimp because it means the CRM and email software are working seamlessly together in the cloud to bring welcome efficiency and effectiveness. We believe that fundraisers deserve to use the best tools for the job, which is why we integrate to the likes of Mailchimp and Eventbrite rather than expecting them to compromise with built-in equivalents which, let’s face it, are never as good as the real thing.” Advertisement Those interested in finding out more can contact Donorfy, book a demo, or take out a free 14-day trial.  255 total views,  1 views today Tagged with: Charity CRM Software Donorfy  256 total views,  2 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis16center_img About Melanie May Melanie May is a journalist and copywriter specialising in writing both for and about the charity and marketing services sectors since 2001. She can be reached via www.thepurplepim.com. Melanie May | 15 January 2019 | News AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis16last_img read more